Toyota Market Leader 16 Years in a Row

Posted: 17/01/2019
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The CMI Toyota team are proud to let you know that Toyota has been crowned the market leader for the 16th year in a row after selling an impressive 217,061 vehicles in 2018. 

An extraordinary five Toyota vehicles established new sales records last year with HiLux joined by four SUVs - RAV4, LandCruiser Prado, Kluger and C-HR.

HiLux was the best-selling vehicle in Australia for the third year in a row with a record 51,705 deliveries, an increase of 9.8 per cent.

Corolla topped the passenger-car sales charts for a sixth consecutive year and Camry celebrated its 25th straight year as the country's best-selling mid-size car.

The string of popular models was instrumental in Toyota dealers increasing sales by 0.2 per cent to 217,061 vehicles, the fourth consecutive year of higher sales.

Toyota was the only brand with market share in double figures at 18.8 per cent, an improvement of 0.6 points. Total industry sales exceeded 1.1 million for the seventh year in a row.

Last year was the 14th year time Toyota has sold more than 200,000 vehicles, the 16th year in a row it has led local sales and the 22nd occasion as overall market leader. 

Toyota made history with its SUV sales passing 80,000 deliveries and light-commercial vehicles (LCVs) eclipsing 70,000 vehicles - both milestones achieved for the first time by any brand.

Eight Toyota vehicles led their individual segments - Corolla, Camry, LandCruiser Prado, LandCruiser wagon, HiLux 4x2, HiLux 4x4, HiAce van and HiAce bus.

During 2018, HiLux and the LandCruiser family (70, 200 and Prado) both reached cumulative sales of one million vehicles in Australia, joining Corolla which achieved the feat in 2007.

RAV4 was Toyota's most popular SUV with a gain of 5.2 per cent for an all-time high of 22,165 sales.

Also setting annual records, Prado delivered an upturn of 16.1 per cent to 18,553 sales, Kluger was up 17.9 per cent to 14,743 sales and C-HR grew 53.5 per cent to 9,716 sales.

Just some of CMI Toyota's advantages: